Bloomberg Second Measure is a prominent data analytics provider that specializes in delivering valuable insights into both company performance and consumer behavior. With access to vast volumes of anonymized transactions, Second Measure empowers its clients with self-service analytics tools for real-time exploration and daily tracking of over 5,200 public and private companies. Notably, Bloomberg acquired Second Measure in December 2020, further strengthening its position as a leading provider of financial and data solutions.The platform offered by Second Measure is a treasure trove of valuable information, including comprehensive insights into spending trends among millions of U.S. consumers, spanning nine years of transaction data. Users also gain access to a dynamic dashboard that provides a detailed look into thousands of companies and brands. This self-service platform facilitates research on an extensive list of 5,700 publicly and privately held companies, empowering users to make data-driven decisions and stay ahead in the ever-evolving business landscape.